Posts by m_klipsch

Man, it’s been a hot summer! During this most recent heat wave, I read in Time Magazine that, “Meteorologists say heat waves like this one hit the northern hemisphere every year—even if they do not typically cover such a broad area—but in the coming decades Americans should expect stronger and more frequent hot spells.” Now,…

Imagine this scenario: You get in your car.  You start up the engine.  You put the car in reverse.  You look straight forward.  And you slam on the gas. It wouldn’t take very long for you to be in a state of total destruction. You’d never do this in a car (hopefully).  Yet, this is how…

As we head into summer and our thoughts turn to fun in the sun, family vacations, and days at the beach… or wherever you might enjoy spending your leisure time… I want to encourage you to step back and take a look at your client acquisition process. If you are like a lot of business…

With the Summer Olympics quickly approaching, there are a lot of stories about how different athletes are making their way to this prestigious event. Some stories have to do with overcoming challenges. And some are, well a bit more unusual… But the point is that people do all sorts of things in pursuit of success.…

Why should ANYONE do business with you? What’s in a slogan?  Not much apparently. Recently I came across an extensive survey, by brand consultancy Emergence, done way back in 2003.  It measured the effectiveness of advertising slogans among 22 of the nation’s largest marketers that spend more than 100 million a year on ads.  Only…

Today, I thought I’d answer the number one question people ask me…  “What is the most important thing I can do for my business right now to start getting more customers, clients or patients and making more money?” Granted there is not a completely simple answer to this question, but I will give you four…

While my friend Dave Dee is certainly not artist in the traditional sense, he and I have created masterpieces that have brought in ten’s and even hundreds of thousands of dollars.  The more important thing is, the masterpiece Dave is about to share, can be worth ten’s (or hundreds in the right hands) of thousands to you as well!…